The Marketing Mix

The marketing mix easily explained: product, price, people, promotion, publicity, place, process. Transforming a brand into a socially responsible leader doesn’t happen overnight by simply writing new marketing and advertising strategies. It …

Marketing Evolution

Marketing evolution in our societies through history. A short article that explains the development of marketing science and strategies and its great importance. Creativity is thinking up new things. Innovation is doing …

Daimon Club Strategy

Daimon Club Marketing, Strategy and Goals A good partnership must be useful and profitable not only for the different involved members but for the whole society as well. Carl William Brown After …